Wallet Hub’s 2025 ranking for small cities to start a business just came out. Moscow came in at number 40. Five Idaho towns came in in the top 50. Post Falls is the highest at number 11. Lewiston came in the top third at 414. There were more than 13-hundred cities and towns on the list.
The survey took into account 18 different metrics to find a score including access to investors and labor costs.
Washington cities didn’t break the top 400. Bellingham came in at 435. Walla Walla is 709 and Pullman ranks 1,093.
Survey writers say starting a business in a small town can be a good idea, because, among other things, it can help weather economic storms. Small cities also offer lower overhead costs and stronger relationships with customers.
Other notable towns on the list include Bend, Oregon at number 7 and St. George, Utah took the number one spot. Utah had three cities in the top 5.
Here’s a link to the full report
